About Us
At Defined Beauty Systems, we are dedicated to empowering beauty professionals with premium beauty products that inspire self expression, confidence, and care. Specializing in high quality hair color, haircare, and skincare solutions, we provide stylists with tools to elevate their artistic abilities and deliver exceptional results.
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Who We Are
Founded in 2005 by brothers Michael and Gerry Block, Defined Beauty Systems Inc. emerged as a visionary solution for hairdressers seeking an alternative to “big box brands.” With a mission to elevate the salon industry, the brothers set out to deliver premium boutique beauty brands alongside unmatched customer care in a market dominated by generic products. The journey began with sourcing the finest hand-selected premium brands, designed to enhance natural beauty and empower hairstylists. By providing tools and products to inspire creativity and innovation, Defined Beauty Systems raised the bar for professional integrity and artistry in the salon industry.
Today, Defined Beauty Systems continues to thrive, staying true to its origins by prioritizing quality, individuality, and salon success. With a commitment to supporting each salon’s unique beauty journey, the company remains the hairdresser’s trusted partner for premium beauty
solutions.
Reach Out, Redefine Your Beauty Experience
Contact
12-255 Dundas St.E
Waterdown, Ont. L8B 0E5
(905)282-0980
customercare@definedbeautysystems.com
We cannot accept walk-ins, there is no show room or store at this location.
Defined Beauty Systems Inc. 